Zeta Global Holdings Corp.
| Company Name | Zeta Global Holdings Corp. |
| Stock Symbol | ZETA |
On November 13, 2024, Culper Research published a report alleging, among other things, that Zeta has “formed ‘two-way’ contracts with third party consent farms wherein the Company simultaneously acts as both a supplier and a buyer of consumer data, not only allowing the Company to flatter reported revenue growth, but raising round tripping concerns.” The report further alleged that the Company has “quietly spun up its own network of consent farms i.e., sham websites that hoodwink millions of consumers each month into handing their data over to Zeta under false pretenses, baited by job applications, stimulus money, or other rewards that simply do not exist.” The report asserted these consent farms have “driven almost the entirety of Zeta’s growth over the past 2+ years and now represent 56% of reported Adj. EBITDA.”
On this news, Zeta’s stock price fell $10.46, or 37.1%, to close at $17.76 per share on November 13, 2024, thereby injuring investors.
Submit Your Information
If you suffered a loss on your Zeta Global Holdings Corp. investments or would like to inquire about joining an action to recover your loss under the federal securities laws, please complete the form below. Please note that submission of this form does not by itself form an attorney-client relationship nor does filing out this form mean you have joined any lawsuit.